Content is king in digital marketing and we craft content that will take you stright to the throne and to better rankings and more visitors
What We Do
We craft unique and engaging content that engages, converts and gives your visitors a reason to engage with your brand.
Our uniquely created content is crafted to give your company maximum effect in your industry as well as to drive engagement from your visitors and potential clients.
We create all the content for your outreach pieces. This is to make sure that each outreach item is as logical and natural as possible to bolster your brand awareness.
When we create content it is according to a content strategy we have defined. We can also create content strategies that you can implement on your own if you wish.
To ensure that the content on your site is as relevant and professional as possible we perform content audits of websites. Let us audit your website today to ensure the best content possible.
There is much more to content creation than just writing articles. We can create the perfect creative content piece for you such as videos, infographics and much more. Let us create your amazing content!
Do you have a blog that you don’t really know what to do with, or want one but don’t know what to place on it? No matter – we manage blogs and create any and all content for you so that you won’t have to.
Interested in this service? Talk to us today!
Through our years of experience we have seen the road to succeess.
What is content marketing?
Content marketing is marketing a business by sharing educational, insightful or entertaining information that’s relevant to your customers.
Unlike ads or direct response marketing, content marketing is about getting the attention of potential customers and giving them information, rather than directly persuading them to buy.
It’s one of the most commonly-adopted methods of marketing – 88% of B2B organizations use it.
It’s also one of the most powerful, driving growth in website traffic and business size that can be in the hundreds of percent per year.
Content marketing strategy
Content marketing is most effective when it’s strategic. Instead of just pumping out content at volume and hoping, Tjabo works with you to identify the content marketing methods and activities that best suit your audience, then implements them for you. We’ll build a content strategy that matches and accelerates your business strategy.
Your blog is a major business asset. It’s part branding, SEO, and it’s there to inform your audience about who you are and what you do. When your blog is handled right it’s one of the most productive lead and traffic acquisition tools around.
The web is becoming more visual, and video content is increasingly chosen by business and consumer purchasers and audiences. Tjabo will create, promote and integrate video content into an overall content marketing strategy,.
High value content pieces like white papers and ebooks can be used to encourage signup, or other conversion activities, as well as being powerful link magnets and encouraging traffic.
Answers to Your Questions
Why is content marketing important?
Everything that you create on your website is content. From texts, to videos, images and infographics, its all content ant it’s all important. But its not enough to simply create it. It has to connect and resonate with your visitor base.
How often should I post new content?
Generally it’s less a function of how often, and more of say something when you have something useful to say. If can be a couple of times a day if you have that much to say, or once a week. Quality should be your north star, and not quantity.
How do I make sure my content is engaging?
This is an extremely complex question because what is engaging to one audience won’t necessarily be engaging to a different audience. For this reason, proper profiling of your target audience is crucial. Once you know who your target audience is it will be much easier to create engaging and well received content such as videos, infographics and much more.
What is content marketing?
Content marketing is essentially building an organic relationship with your visitors by creating high value content that they respond to and that educates and inspires them. Content marketing is an ongoing cycle of creating, sharing and analyzing results in order to reach more visitors and better rankings for your website.
What is content?
When people think content, they usually think about text on a website or a blog, but there is so much more to it than that. Basically, content is anything and everything that goes in to a website or on a blog to give added value to its visitors. It can be text, videos, infographics, white papers, e-books and much more. Whatever you can think of and put on a website is essentially content.
Come and join us!
We would love to work together with you and bring you the successes we have had with other current and past clients. Let us help you reach the rankings where you deserve to be – and stay there!